Amscreen hires former O2 head of sales Paul Atherton as Commercial Director to build a new solutions division responsible for the selling of digital signage solutions in the UK and overseas.
Atherton will report directly to company CEO Simon Sugar.
With Europe’s largest Digital Outdoor Network, Amscreen runs a network of 5000+ screens.
After adding new screen sizes to its portfolio, Amscreen now offers a variety of low-cost scalable digital signage solutions intending to offer one-stop shopping to a broader market.
To further that goal, Amscreen is developing their own plug-and-play technology, cloud-based software and managed services.
Atherton, previously Group Sales Director of Mamas & Papas and Global Sales Director at Breville, is expected to be instrumental in further growing the digital signage company.
