Florian Rotberg, Managing Director, invidis consulting and DSS Europe 2018 Chair, comments “The conference programme will explore how digital storytelling and digital touchpoints are adding real value and ‘Changing the Narrative’ by utilising digital signage via improving customer engagement and bridging the online and offline worlds. Many retailers are looking at ways in which their traditional stores can become experiential destinations to help drive further in-store purchases.”
DSS Europe 2018 is a joint venture between Integrated Systems Events, the producer of the Integrated Systems Europe exhibition, and invidis, a Munich-based digital signage consultancy. DSS Europe will take place on 4-5 July at the Sheraton Hotel, Frankfurt Airport, Germany.
“We will show how new technologies and business strategies are being absorbed by many market sectors where ‘story telling’ and clear communications are key parts of their offerings. Attendees to DSS Europe 2018 will get a much clearer vision of the future and how they can shape their own destiny.”
Mike Blackman, Integrated Systems Events Managing Director, comments: “DSS Europe continues to set the agenda for the digital signage and DooH industry in Europe and is recognised as the leading strategy conference for this vibrant market sector. We have an extremely strong conference programme and a great new venue and location for what promises to be our strongest edition so far.”
Confirmed Speakers Include
- Alastair Kean, Development Director, Dalziel and Pow
- Michael Schneider, Senior Experience Designer, AV Technical Strategist, ESI Design
- Peer Schmitz-Kuo, Director Sales and Marketing, Media Frankfurt
- Raphael Gielgen, Trendscout, Vitra
- Richard Offermann, Managing Director Client Sales, Ströer
- Stefan Schieker, Managing Director, ResultMC
- Thomas Koch, Managing Partner, TKD Media
DSS Europe 2018 will feature two days of panels, presentations, awards, exhibition and numerous networking opportunities. The event will also see the introduction of a series of practical, ‘how to’ style workshops:
Hands On Sensors: How to work with, and where to place, sensors within a store environment.
Touch Applications: How to engage with your customer using an instore touch application. Content Design: How to deliver multi-platform content that works for the brand.
And more, including…Delivering Experiences…Digital Signage and ROI…Scent…Sound and Lighting… and Artificial Intelligence
Exhibitors such as Samsung, NEC, DynaScan, iiyama, Sharp, Navori, BenQ, Hagor, Peerless-AV, Lindy, VCM Morgenthaler, Concept, Stino, Matrox, LG Electronics, Philips Professional Display Solutions, Elo Touch, and Epson will also be showcasing the latest technologies and solutions.
The invidis Digital Signage Awards will be held on 4 July and will recognise some of the outstanding digital signage projects completed during the past 12 months.
For DSS Europe 2018, more than 500 delegates are expected to attend. Typically, these consist of: integrators, hardware and software manufacturers, end customers, agencies, network operators and marketers. Due to the expanded content reach of this year’s event, DSS Europe will also be targeting architects, shop fitters and retail experts.
The DSS Europe conference ticket allows access on both days to the conference and exhibition area, as well as to the evening event on 4 July. Included in the conference ticket price are all beverages, lunch on both days and food and beverages at the evening event.
The standard ticket price is €690 (plus VAT).
